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BRANDING

Monday, 03 October 2016 7:20

How to Bounce Back After Failure

By - Michael Rader

Bouncing back from failure can be one of life’s hardest challenges. Failure can make one feel beaten and precipitate a period of doubt and even depression. Picking yourself up and dusting off the remnants of defeat, however, is paramount to future success.

BRANDING

Monday, 26 September 2016 8:04

The Top 10 Business Blogs You Should Be Reading Right Now

By - Michael Rader

Business blogs have rapidly become one of the top ways to connect to customers and develop industry networks. Not only is it recommended that you develop your own business-related blog, it is also important to follow blogs that can help you expand your knowledge of such important topics as marke...

BRANDING

Monday, 19 September 2016 10:37

Creating a Website That Works

By - Michael Rader

In today’s world, the ability to connect with customers on a technology-based level is vital to a business’ success. Competition between rival businesses is fierce, and it is often the little things that can set a business apart. It is therefore imperative that a company create and maintain a we...

BRANDING

Wednesday, 14 September 2016 1:11

Startups At Web Summit 2016 | A Look at Startup Names!

By - Michael Rader

In November, a variable who’s who in the world of business will descend upon Lisbon, Portugal for Web Summit 2016. More than 50,000 attendees will be at the event, representing over 15,000 companies from around the world. Web Summit is one of the world’s foremost business events and will feature...

BRANDING

Wednesday, 07 September 2016 12:13

The Bouba/Kiki Effect and Your Business Name

By - Michael Rader

The abilities of the human brain are infinite and amazing. In fact, even after centuries of scientific research, there is still much we do not know about the gray matter. One of the most interesting topics of recent research involves the way the brain connects images and sound.

BRANDING

Tuesday, 16 August 2016 11:58

Ways to Get Media Coverage & Other Free Publicity for Your Business

By - Michael Rader

Every business needs to promote themselves. Startups especially can die before even getting off the ground if nobody knows they exist. If you’re a new business, however, you likely have a small (sometimes very small) advertising budget. So, you ask, how can I get my business into the public eye?...

BRANDING

Tuesday, 09 August 2016 11:10

Forget the Legal Stuff and Just Start Your Business

By - Michael Rader

“Success is not the result of spontaneous combustion. You must first set yourself on fire.” ~ Canadian hockey great Fred Shiro

BRANDING

Wednesday, 03 August 2016 10:32

What You Need to Know About Choosing a Name for Your Business

By - Michael Rader

Starting a business can seem like a monumental undertaking. Breaking down the necessary steps can help you control your to-do list and prioritize your tasks into manageable chunks. Let’s start with your business name.

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