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Generate 60 New Names

BRANDING

Tuesday, 14 October 2014 10:51

Biggest Mistakes of Naming and Branding a Business

By - Michael Rader

Starting a business can seem like a daunting and overwhelming task. It is true that there are many considerations that need to be made if one wants to avoid joining the multitude of failed businesses. A great business idea is worthless without the ability to share that vision with the masses. On...

BRANDING

Thursday, 09 October 2014 7:44

Building a Brand Identity with an Invented Name: Not as Difficult as You May Think

By - Michael Rader

One of the most difficult things for new businesses to accomplish is selecting a name. Unfortunately, it is also one of the most important. Failure to choose a name that will lead to the creation of a strong and distinct brand identity will undoubtedly end in failure. Great brands start with gre...

BRANDING

Monday, 22 September 2014 9:41

What Is Brand Awareness?

By - Michael Rader

The marketing industry uses several different terms related to brands, such as awareness, equity, essence, strategy, and optimization. Although there are elements that coincide with more than one term, it is important to understand the differences as you begin creating your brand. One of your fi...

BRANDING

Monday, 08 September 2014 6:34

How Growing a Beard is Like Growing a Brand

By - Michael Rader

Not everybody has the ability to grow a beard, and for those who CAN grow a beard, only a few of them actually let it grow to its beautiful potential. Furthermore, for those who DO let their beard grow out, not all of them maintain and provide it with the care it needs to look its best. It’s lik...