How To Name A Sportswear Brand
Sportswear brands are all about making athletes feel their best and look their best. From running shoes to yoga pants, these companies strive to create apparel that enhances performance while also looking great.
Naming a sportswear brand can be challenging, but with the right tools and resources, it doesn't have to be. This guide is filled with helpful tips and inspiring name ideas that will help you come up with the perfect moniker for your new business.
By utilizing creativity and research, you'll soon have a name that truly represents the spirit of your brand. So go ahead, get creative, and come up with a great name for your sportswear business!
Sportswear Brand Name Ideas
Running, jumping, and playing all require the right kind of clothing and equipment. Similarly, your sportswear brand requires just the right name. Think of words like ‘speed’, ‘dash’ and ‘run’ as inspiration. Here are some ideas to get you started:
Catchy Sportswear Names
A good catch can win the game, and a good name can win customers. Here are some catchy sportswear names to get your creative juices going:
- Fitness Frenzy
- Game On Gear
- Sports R Us!
- Performance Plus Apparel
- B-Active Brand Clothing
- Race Ready Wear
- Fit for Fun Sportswear.
Unique Sportswear Names
For a truly distinctive name, try thinking outside the box. What unique words could you use to describe your sportswear brand?
- Tricksters Apparel
- Limitless Sportswear
- Grit Gear Clothing
- Beast Mode Performance Wear
- Power Moves Sportswear
- Go The Extra Mile Apparel and Dynamite Designs.
Cute Sportswear Names
For a sporty and adorable name, check out these ideas:
- Jumpin' Jammers
- Bouncing Brand Apparel
- Runnin' around Styles
- Active Attitude Clothing
- Leap N' Laugh Wear
- Get Up & Go Gear.
Luxury Sportswear Names
For those looking for stylish and high-end clothing, these luxury sportswear names are sure to please:
- Momentum High-End Apparel
- Prime athletics Brand Clothing
- The Elite Collection Gear
- Prestige Performance Wear.
How to Name Different Types of Sportswear Brands
Athletic Shoe Brand
Sneakers, running shoes, and specialty footwear are essential parts of any athlete's wardrobe. Words like ‘Active’, ‘Flexible’, and ‘Quick’ all capture the essence of an athletic shoe brand and provide a good starting point for possible name ideas like:
- Quick Kicks
- Speedster Sports Shoes
- Low Tops & High Flyers.
Gym Apparel Brand
Gym apparel is designed to keep athletes comfortable and mobile during their workouts. Use words like ‘Fit’, ‘Train’, and ‘Strength’ to come up with creative names that reflect the purpose of your gym apparel brand such as:
- Fitness Flex Wear
- Train & Tone Apparel
- Strength Regimen Attire
- Fit & Fly Gear
- All Day Athletics.
Yoga Apparel Brand
Yoga apparel should be comfortable and breathable to allow athletes to move freely throughout their practice. Some words that evoke relaxation and flexibility are ‘Zen’, ‘Mindful’ and ‘Calm’. These words can be used to create unique yoga apparel brand names like:
- Zen Flow Wear
- Mindful Movement Apparel
- Calm Flex Yoga Gear
- ZenFlex Attires
- Mind & Body Regimen.
Cycling Apparel Brand
Cycling is one of the most popular sports in the world and requires some specialized apparel to keep athletes safe and moving ever forward. Words like ‘Speed’, ‘Aero’, and ‘Power’ will propel you in the right direction for finding a great cycling apparel brand name:
- Speedster Cycling Gear
- Aero Motion Apparel
- Power Pedaling Attire
- FastTrack Cycling Wear
Real-World Sportswear Business Names
In a competitive market, all business names within the same industry are vying for the same target audience. Looking at your competitors and figuring out what they've done that works - or doesn't - is a vital step in naming your business.
In this list of creative real-world sportswear business names, you'll find both lead competitors and more niche companies to give a more comprehensive overview of the industry. No matter what your business specializes in, these companies will help provide some useful inspiration!
This is the world's biggest producer of sports apparel and gear. The name "Nike" has become synonymous with success and quality, while also representing the powerful Greek goddess of victory.
This company specializes in creating stylish and comfortable activewear for all types of athletes. The name “FitFighter” suggests both a physical strength and resilience that can help you reach your goals.
This store offers fashionable workout clothes that are designed to move with you when hitting the gym or running outdoors. The name “Flex Appeal” hints at the power of movement - as well as being an ode to those curves!
This activewear brand is focused on creating clothing that not only looks good but also helps athletes reach their performance goals. The name “Sweat Equity” speaks to the hard work and dedication needed for success.
This company sells high-performance technical workout gear to help athletes push their limits. The name “Vital Athletics” emphasizes the importance of self-care in achieving peak physical performance.
Use the Sportswear Business Name Generator
Have you assembled up to five keywords that accurately reflect your company? It's time to utilize the extraordinary Business Name Generator!
Simply insert each keyword into the search bar and hit enter to view hundreds of related business names waiting to be used. Here is a list of keywords you could input to get business names:
Tips for Naming Your Sportswear Business
Brainstorm a list of keywords related to your business.
Brainstorming words and adjectives related to your sportswear business can help you come up with a unique name that will pique the interest of customers. Consider researching the meaning behind words and how they relate to sports, such as “stamina” or “endurance”. Additionally, you can look into adjectives that describe the qualities of your products, such as “durable” or “lightweight”.
Keep it simple.
A simple name that is easy to remember and spell will help customers find you more easily online and in stores. Additionally, using a straightforward name will make it easier for people to refer their friends and family to your business. Avoid using crazy spelling or special characters as this can lead to confusion when potential customers are trying to search for you online or on social media platforms.
You want a name that will make customers remember you and come back for more. A generic name may be easy to recall, but it won't differentiate your business from other competitors in the market. Instead, try thinking outside of the box and coming up with an original phrase or word that encapsulates what makes your company unique.
Consider your target audience.
When choosing a name for your business, it's important to consider who you are targeting. If you're primarily selling to athletes, come up with a name that reflects their interests and needs. Additionally, if you think you might one day expand into other markets, such as general consumer sportswear, make sure the name of your business is applicable in all areas.
Make Sure the Domain is Available
Checking the domain name can be done through domain registrars such as GoDaddy, Namecheap, or Google Domains. It is vital to have an exact match dot com domain for several reasons. For starters, having a domain that matches your brand name will help customers remember it easier. It will also add credibility to your business and can be used for digital marketing strategies. Additionally, having the exact same domain ensures you will not have any copyright infringement issues in the future.
Choose Your Domain!
Once you have decided on a domain name for your sportswear business, it is time to purchase and register it. Purchasing a domain name is fairly simple and can be done through a number of different registrars. Make sure to read through all the terms and conditions before committing to a domain name to avoid any potential problems in the future.