A popular marketing trend is bestowing business start-ups or product lines with the names of human beings. Personal assistant apps such as “Siri,” and “Alexa,” for instance, can help you find the closest coffee shop or make dinner reservations, and “Alfred”–named for Batman’s trusty valet–can help you with the difficult choice between sushi or pasta for dinner.
Few letters generate more confusion than “SEO.” Appearing on the front page of Google is the stuff of online marketers’ dreams, but how to get there is a process shrouded in lore and mystery.
As we at Brandroot usher in a new year, we thought it would be both fun and prudent to revisit companies that purchased names from our marketplace in 2016. Companies that have enjoyed success can often be looked upon as models. If our names have worked for them, they can surely work for anyone considering a launch in 2017.
Brandroot Latest Posts
Brandroot focuses only on content related to business naming. Before selecting the name of your venture it is important that you have a solid grasp of what you're in for.
- The First Amendment and Social Media: Are You Protected?Written on Monday, 11 September 2017 17:00
- The Oldest Logos in The World, Have you heard of them?Written on Monday, 24 July 2017 18:07
- What's In a Business Name? Would A Rose by Any Other Name Really Smell As Sweet?Written on Thursday, 13 July 2017 14:43
- Small Business Finance Mistakes to AvoidWritten on Wednesday, 05 July 2017 14:10
- Starbucks: A Lesson in What NOT to DoWritten on Tuesday, 27 June 2017 14:48
- Identifying Your Target Market and How to Make That Information Work For YouWritten on Friday, 26 May 2017 15:02
- How Best to Market Your Business on FacebookWritten on Monday, 22 May 2017 15:19
- Trump’s Tax Plan for Small Businesses – What’s in It for Me?Written on Friday, 12 May 2017 16:54