Tips for getting business name ideas...

• Resist Imitation...

  This has to be the most difficult task for a new business. It is easy to fall into the naming habits of competitors. You want to arouse curiosity in your business. Let your audience learn about what you offer instead of showing them instantly by aligning yourself too closely to the competition. The more your customers learn about what your name represents the more time they have invested in your product or service, which makes them more inclined to use you.

• Look Around You...

  Extensively study your market and write down the names of all potential competitors. What patterns do you notice? Are there common words being used in the names? Common sounds? The more you know about them the more you know about why you chose the business name you did.

  Use the competition to discover your identity and how you will stand out.

• Get Creative...

  Find a name that pops and grabs the attention of your target audience. The name should be easily branded to represent the character and vision of your business. Find common keywords that are appealing and sounds that may be unique and interesting. Use these keywords to form new words that can help define the characteristics of your business. Companies with descriptive business names tend to be short lived while brandable names tend to outlast their competition.