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Generate 60 New Names

BRANDING

Friday, 31 August 2018 4:28

Forget The Pivot, Go With A Rebrand

By - Michael Rader

As a business owner, the topic of pivoting and rebranding can be a touchy subject. With all of the hard work you’ve put into building your company’s identity, products, services and more, it’s easy to feel as if rebranding or pivoting would be taking a step back as an entrepren...

BRANDING

Thursday, 24 May 2018 6:52

How To Use Data To Guide Your Rebranding | Brandroot

By - Michael Rader

How to Use Data to Guide Your Rebranding Companies go through rebranding all the time, especially scrappy startups that launch on the idea that “done is better than perfect”. They’ll go through choosing a business name, throw a brand together to get in front of an audienc...

BRANDING

Tuesday, 30 January 2018 12:56

The Business Name Change Craze Surrounding Cryptocurrencies

By - Michael Rader

Companies are changing names and rebranding to include references to Bitcoin or the technology behind it. Reminiscent of the dotcom boom, digital currencies are looking like the next big thing. More businesses are jumping on the cryptocurrency bandwagon every day and name change announcements ar...

BRANDING

Monday, 06 March 2017 9:30

7 Famous Brands That Successfully Changed Their Names

By - Michael Rader

Changing the name of a brand is a major decision that can have a colossal impact on its success. There are a variety of reasons why companies change their names, from shedding negative connotations of their business, to appealing to broader audiences.

BRANDING

Wednesday, 15 July 2015 9:42

Choosing a Name That Gives Your Company Room to Grow

By - Michael Rader

Coming up with a fresh and innovative business concept is only the beginning on your quest for success. The next step involves choosing your name. The creation of a solid and brandable identity can make the difference between success and failure. Such an identity starts with your name.

BRANDING

Thursday, 07 May 2015 7:16

Can a Name Change Get a Company Out From Under an Image Crisis?

By - Michael Rader

A company’s name is often its most valuable asset, reflecting the morals and ethics that customers are looking for. Companies that create a solid and identifiable brand identity are the ones that typically enjoy long-term success. Unfortunately, that brand identity can also become a detriment if...

BRANDING

Saturday, 15 February 2014 1:13

Is It Time To Change Your Business Name? What You Should Know

By - Michael Rader

Like most entrepreneurs, your business is your livelihood and when you make significant changes, you need to know they are the right changes. When it comes to something as important as your name, how do you know if yours is making the grade? More importantly, how do you know if it's time to reth...

BRANDING

Friday, 27 December 2013 4:25

How to Rebrand Your Business

By - Michael Rader

Rebranding can stimulate growth and more effectively meet the changing tides of your industry. Your brand name is the public face of your company. It has to be great. If it’s not, it may be the right time to consider rebranding to gain a competitive advantage. If you are considering rebranding b...